Expertise

Brand Analysis

Our Brand Voyager process takes a deep dive into your current brand values, story, architecture, and activation ideas. We use our experience to determine which elements are working and what may need to change.

Brand Transformation

Brands need to evolve with time and the changing passions of your customers.  Managing a brand transformation process using in-house resources can lead to conflicted results.  Our Voyager Methodology helps guide your team through the process using insights and data to determine the best map for the future.

Brand Design

Your brand image is more than a logo or type family. Your visual and verbal brand language represents who you are as a company and how you want your customers to view you in the marketplace.  Sometimes these two don’t match and efforts are required to get them back into alignment.

Digital Transformation

The most difficult challenge facing modern organizations is the leap into digital spaces.  While most of our clients have begun this journey, few have had the time or opportunity to step back and view the entire digital ecosystem with a fresh and neutral perspective. Our Digital Voyager Model empowers companies with the tools necessary to be prepared for the digital age.

Customer Journey Mapping

The Voyager Agency began because traditional customer journey models were fundamentally flawed. They were focused on who the customer was, rather than what that customer needed.  Our Task Model is a completely fresh way to look at the long voyage customers experience when deciding which brands they want in their life.

Connections Planning

We focus on helping develop Voyager Waypoints Models that meet customers at the unique stopping points along their buying journey. Connections planning requires analysis of not only the target audience, but also message, cadence, and experience.

Digital Media Management

We guide brands through the difficult challenge of determining a balance of digital media mix. We’ve developed systems and models that drive engagement and results across all digital channels. Knowing the right mix is key to long-term viability of a brand and campaign efforts.

Digital Development

From the implementation of CRM systems to marketing automation, we can help take the anxiety out of these important implementation decisions. We can manage the entire development process or simply help with vendor selection. We have teams around the world versed in the latest technologies and platforms to power marketing organizations.

Content Strategy

The most important aspect of developing content is knowing when and where to apply it. We help organizations design effective content creation teams and ensure a strategy is behind all content investments. Our Voyager Model serves as a model for editorial process and resource planning.

Story Development

All brands have a story, some simply haven’t been written.  Our engagement leads will work to craft the perfect narrative to fit your business objectives. From brand stories to commercial development and content creation, we focus on creating emotional resonance with customers – ensuring messages encourage action.

Film + Production Management

We have complete film and television capabilities in-house.  We can manage anything from executive interviews to global brand anthems. Our staff of directors and cinematographers are driven to capture unique stories that not only look beautiful, but inspire engagement.

Photography

From simple product photography to building a brand library, our staff of photographers will ensure your story is true, unique, and stock photography free.  Let your customers see the real company behind the products and services they love instead of relying on someone else’s overused photos.

Motion Graphics

When film and photography need a little extra help, our global motion graphics team steps in to give your project the finishing touch.  From new product introductions to explainer videos, our team will partner with you to create simple and elegant visual stories.

Data Forensics

Data is at the center of all of our work, from identity design to customer experience mapping.  Our analysts can look at your systems and uncover unseen optimization paths and connections.